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Don Bain

Book Review: Confessions of a Radical Industrialist by Ray Anderson

1 min read

Was Ray Anderson before his time?  I think not.  Rather, the rest of the world remains blissfully, ignorantly, behind.

In Confessions, Ray Anderson spells out a lucid case for sustainability as a good sound basis for red-blooded capitalism. Adding 20:20 hindsight, it looks like he had first mover advantages that should be envied today.  However, as I reflect on it, he was wonderfully creative in creating and implementing good ideas -- and I suspect his teams continue this legacy today. That brings the real lessons of Confessions:  get started, make it count in terms of good business metrics (if you can't you aren't looking hard enough), and keep it up.

We lost Ray Anderson in 2011. His voice is missed.